strategic
design

"Adeline’s blend of empathy, curiosity, creativity and excitement all comes together in a potent cocktail to make short work of your next digital design challenge. From user research and design systems to setting a vision and fostering design culture, you’re in safe hands. Adeline has years of experience across businesses in a variety of sizes and sectors, yet still brings fresh thinking and inspiring design leadership to the table. She’s someone you want on your team - if you can get her."

"Adeline has an innate skill at bringing out the best in people. As a manager, she ensures her team have the best opportunities in place to grow and succeed beyond their potential."

"We've worked closely with Adeline for several years and she has been a real asset to our business. She delivers exception results in the increasingly crucial area of UX. She is efficient, pragmatic and aligned with the commercial needs of the business."

"Adeline is an incredible design leader and people manager. She has initiated and led research and design strategies in old projects that needed invigoration and new client engagements. Simultaneously she’s also been managing multiple direct reports, whom she has wholeheartedly supported and mentored. In my experience, Adeline is a very passionate, fair and diligent leader, who is very empathetic and action-oriented."

“Adeline is a seasoned UX researcher and UI designer, and a pleasure to work alongside. At Auckland Transport, Adeline contributed to critical design research activities and provided creative solutions for their website. I would happily recommend Adeline to anyone who requires a smart strategic designer to help move their digital products into the future.”